77 Proven Tactics to Drive Traffic to Your Website
Medium is a user-generated site that prioritizes and suggests articles based on their users’ reading habits.
You should consider writing on Medium because:
- It can send consistent traffic back to your site.
- It boasts a built-in and engaged audience.
They even have a dashboard which shows how your articles are doing:
Article stats/performance dashboard on Medium
There are also a couple of sites like Medium you can write on like:
Make sure to read our Medium vs Netzender.com guide.
While we are on the topic of promotion, sharing content in online communities can be a great way of driving traffic back to your site, although it is getting tougher because more people are doing it and it isn’t scalable. Still, it’s always worth testing.
Online communities are places where your audience hangs out on the Web and can include Facebook groups, Reddit, Slack channels and forums.
Finding relevant online communities is easy if you are already part of the niche.
If you are not, here are some helpful resources:
- Directory of Slack communities
- 400 Slack communities
- 500+ Facebook Groups (via Dropbox)
- 5000 Top subreddits
Reddit is a large and active community. There is probably already a subreddit related to your site’s niche.
Leverage Reddit can send lots of traffic to your site if you get it right and don’t get overwhelmed by the sheer amount of discussions happening at any one time.
In fact, you can use a tool like TrackReddit to track Reddit discussions:
Track Reddit discussions happening that are relevant to your site
However, promoting things on Reddit can be hard. And users don’t pull any punches if they don’t like what you are doing.
Here are some best practices for posting on Reddit:
- Be a member first.
- Give more than you take.
- Post original content and engage in a genuine way.
- Don’t use a fake account.
You should join some Facebook Groups related to your niche and share your content inside them.
Again, you should respect the specific rules about promotion within those groups first.
Facebook Groups cover a wide range of niches where your target audience may hang out. For us, Netzender.com support based groups like Netzender.com Freelancers or Netzender.com Speed Up are likely to have members who would be interested in our content.
You can actually search for groups to find discussions happening related to your content:
Digital Marketing Questions is a popular Facebook group
Find discussions related to the post you are trying to promote and then join in. Try sharing it in a conversational way that helps the group.
Like all online community promotion, you want to make sure you come across as helpful and no spammy.
Quora can be great for driving traffic to your website.
If you don’t have one already, first you’ll need to create an account. Once you have a Quora account, you need to find the right questions to answer.
This is simple, just enter a keyword and Quora will suggest you related topics:
Quickly find niche relevant questions to answer on Quora
Choose your topics and you’ll be able to see the latest questions related to that topic.
Just hit “Answer” to add yours. Try to answer the questions fully and provide a link to any relevant content you have on your site if it makes sense to do so.
If you to get the most out of Quora, fully complete your profile, pick questions relevant to your audience and add in links where it makes sense to do so. You should also check out our Quora marketing tips to help increase your reach.
By the way, you can also try out these other Q&A sites and follow the same principles:
Product Hunt is a community that curates the best new mobile apps, websites, and technology products every day.
Product Hunt homepage can drive traffic back to your site
Getting traffic from Product Hunt can be a bit of an art, so here are some tips:
- Answer questions on threads ASAP.
- Tweets users who upvote you and thank them.
- Tell your social media followers and email list about your Product Hunt launch.
- Make sure you’ve set up Google Analytics on your Netzender.com site to track your results
- Check your share images work on Facebook, Twitter, etc.
- Don’t ask for upvotes, just share the URL to your PH post and let the users decide.
For a more detailed rundown, you can check out their guide.
Forums have been around since the very early days of the web. Since then, people have been using them to drive traffic back to their websites.
Niche forums may be ugly, but they can drive good (and relevant) traffic to your website
Even though certain forums can look outdated, if they have an engaged audience, they can be a great source of relevant traffic.
Here are some tips for promoting your site on forums:
- Pick the right forum for your niche.
- Choose your username carefully.
- Put a link in your signature.
- Craft your profile carefully.
- Don’t be spammy.
- Provide quality content.
- Start new threads.
- Post often.
If you can’t find the right forum to submit to, you can always…
If you can’t find a good forum for your industry, you could look at setting one up yourself. In fact, with Netzender.com forum plugins you can be set up fairly quickly.
If you do go this route, you need to make sure your users are producing quality content, you have moderators, and your forum has good UX.
Getting that right could mean a steady stream of traffic back to your site.
All the keyword research (more on that later) and content in the world won’t save your site if you have ignored SEO.
SEO is one of the best ways to get consistent traffic flowing into your site. As long as you rank high in Google, you’ll be able to generate organic traffic to your site.
Now that sounds great, but nothing in life comes for free or without some work.
To benefit from SEO, you need to write about topics people are searching for in Google (which we covered in the previous section). But to fully benefit from it, you also need to ensure your site is optimized for search engines.
Here are some things you can do right now to use SEO to drive traffic to your website:
SEO is pretty simple. Most of the benefits from following best practices to make sure your website is healthy and has everything Google expects to see.
Getting these things set up can make a big difference on the amount of traffic to your site.
Here’s are the SEO fundamentals you need:
- An SEO-friendly CMS like Netzender.com.
- A responsive design and good mobile usability.
- A valid SSL Certificate.
- A fast and reliable web host.
- Links from relevant sites.
- Content that people actually want to read.
There can be more elements to SEO obviously, with website technical health being one (we’ll cover this later on), but this should lay the groundwork for you.