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Investors are getting ready to revisit emerging markets

Investors are getting ready to revisit emerging markets

Emerging market equities have fallen for most of 2022. But an improving regulatory...

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Why gaming is becoming a key marketing tool for feminine-focused brands

Why gaming is becoming a key marketing tool for feminine-focused...

41% of gamers identify as female, according to Entertainment Software Association.

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How your ‘ad architect’ can solve mundane digital taskwork

How your ‘ad architect’ can solve mundane digital taskwork

Agencies should staff up with a tech-oriented advertising architect to eliminate...

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Rocket rebrands recently acquired personal finance app

Rocket rebrands recently acquired personal finance app

Rocket Cos. is rebranding its recently acquired personal finance app Truebill, which...

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Thinx launches campaign amid Tampax shortages, sustainability concerns and Kimberly-Clark cash influx

Thinx launches campaign amid Tampax shortages, sustainability...

Actress Pamela Adlon makes her commercial directing debut as Thinx period underwear...

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ANA sets influencer marketing measurement guidelines in first for the industry

ANA sets influencer marketing measurement guidelines in...

The Association of National Advertisers is looking to set some standards in a place...

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H&M to exit Russia over ‘impossible’ situation

H&M to exit Russia over ‘impossible’ situation

Swedish retailer Hennes & Mauritz AB will start winding down its operations...

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3 trends driving transparency and inclusivity in marketing

3 trends driving transparency and inclusivity in marketing

Brands can rise above the competition by committing to privacy-first policies, establishing...

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NFT innovator Erick Calderon on how brands can build Web3 credibility and partnerships

NFT innovator Erick Calderon on how brands can build Web3...

“Snowfro” also explains how Discord turned his NFT platform Art Blocks into a novel...

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How 9 agency creatives turned their passions into side hustles

How 9 agency creatives turned their passions into side...

From a creative director who rebuilds motorcycles to an executive assistant who...