Marketings

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VCCP ventures into employer branding with VCCP BEE launch

VCCP ventures into employer branding with VCCP BEE launch

The specialism aims to tackle the 'engagement gap' between brands and their employees.

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Ford promotes new all-electric SUV with immersive virtual campaign

Ford promotes new all-electric SUV with immersive virtual...

Launch campaign includes a 7-minute reveal and a virtual test drive.

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WPP’s Mark Read sees pay package surge to £6.7m

WPP’s Mark Read sees pay package surge to £6.7m

The holding company's resurgence has resulted in a near-doubling of Read's compensation.

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Is Accessibility Important For SEO?

Is Accessibility Important For SEO?

TL;DR: Yes. Accessibility on websites has always been important, and one of the...

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Oscar Franco on Record: Smells Like Team Spirit

Oscar Franco on Record: Smells Like Team Spirit

With years of project management experience under his belt, dive into the world...

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Content People: Career Paths, Brand Strategies and the Secret To Good Sales

Content People: Career Paths, Brand Strategies and the...

Kelli Corney has always let creativity be her guide. Along with Content People’s...

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3 Easy Steps to Build Your Brand Promise [+ Examples]

3 Easy Steps to Build Your Brand Promise [+ Examples]

A brand promise is more than a tagline. It's a way to show customers what your brand...

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A Comprehensive Guide to LinkedIn Sponsored Updates

A Comprehensive Guide to LinkedIn Sponsored Updates

Although often underrated or reduced to a “networking platform,” LinkedIn has the...

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How to Craft a Brand Manifesto [Guide + 10 Examples]

How to Craft a Brand Manifesto [Guide + 10 Examples]

To inspire your audience to be loyal to your brand, you need to have a core message...

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Is 2023 the Year When Green Hydrogen Will Take Off?

Is 2023 the Year When Green Hydrogen Will Take Off?

In a world full of pollutants, concerns about sustainability, and the aim to carry...