AA/WARC: UK adspend increases 15.9% in Q3 as performance channels drive growth

The UK ad industry continues to outperform the wider economy, propelled by a 156% investment spike from online retailers, but classified and direct mail adspend take a dramatic tumble.

AA/WARC: UK adspend increases 15.9% in Q3 as performance channels drive growth

The UK ad industry continues to outperform the wider economy, propelled by a 156% investment spike from online retailers, but classified and direct mail adspend take a dramatic tumble.

by Joseph Arthur

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