Classifields ads

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P&G backs major league soccer and PepsiCo debuts reality dating show: Wednesday Wake-Up Call

P&G backs major league soccer and PepsiCo debuts reality...

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media...

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Vaccine ads are working—particularly among Democrats

Vaccine ads are working—particularly among Democrats

Research company finds the spots are persuasive, but there is still resistance among...

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How Vevo plans to woo more connected TV ad dollars

How Vevo plans to woo more connected TV ad dollars

Music video hub's connected TV focus includes creating long-form viewing sessions.

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Watch live at 12:30 p.m. EDT: Slack CMO on next phase of pandemic marketing as offices reopen

Watch live at 12:30 p.m. EDT: Slack CMO on next phase of...

Julie Liegl discusses brand partnerships and new media channels. 

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Is your brand ready for the next shopping revolution?

Is your brand ready for the next shopping revolution?

Last chance to get tickets for the virtual Ad Age Next: Retail conference.

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Beyond the Pledge: Unpacking Allyship

Beyond the Pledge: Unpacking Allyship

In 2020, the topic of allyship, defined as a supportive association with another...

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PEOPLE MOVES: Top institutions race to appoint sustainability chiefs in Asia

PEOPLE MOVES: Top institutions race to appoint sustainability...

BlackRock creates co-heads of sustainable investing in Asia Pacific; UOB names first...

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Private capital to play bigger role in EM climate finance

Private capital to play bigger role in EM climate finance

A new report has highlighted the opportunity for policymakers to accelerate private...

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TRENDSETTERS: Corporates accelerate green action but investors urge more, says research

TRENDSETTERS: Corporates accelerate green action but investors...

Research shows investors, companies and governments must move faster and further...

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Balancing consumer needs with campaign performance

Balancing consumer needs with campaign performance

    Truly Connected Presented by Verizon Media Across our industry ecosystem, advertisers...

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BBH founder John Hegarty signs on as chairman of Genie, a Tinder for creative talent

BBH founder John Hegarty signs on as chairman of Genie,...

The creative matching service uses artificial intelligence to link freelancers with...

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Procter & Gamble adds Major League Soccer sponsorship to its NFL and Olympics deals

Procter & Gamble adds Major League Soccer sponsorship to...

MLS deal spurred by league's strength with younger and Hispanic consumers.

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Watch the newest commercials on TV from Vitaminwater, Airbnb, Bounty and more

Watch the newest commercials on TV from Vitaminwater, Airbnb,...

Vitaminwater hypes Vitaminwater Zero Sugar with lutein.

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CPB taps GSD&M President Marianne Malina as its new global CEO

CPB taps GSD&M President Marianne Malina as its new global...

Industry vet is agency's latest move to rebuild following major account losses and...

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Zoom juries, digital networking, and 'deep dives' into the work: Lions Chair Philip Thomas on what to expect at virtual Cannes

Zoom juries, digital networking, and 'deep dives' into...

Ascential is finalizing its plans for the all-digital show.

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Kraft Mayo lays it on thick in its first campaign from Wieden+Kennedy NY

Kraft Mayo lays it on thick in its first campaign from...

The condiment declares itself “Mayo of Mayonnaise” in new spots.