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What Gen Z loves—and hates—about brand marketing
Hear more from Gen Z professionals at the Ad Age Business of Brands conference on...
NFL’s Marissa Solis on the ‘Run With It’ campaign, and...
The league’s global brand and consumer marketing chief reflects on a career left...
Hollywood Screenwriters reach tentative deal to end five-month...
Union said to have gained concessions on key points, including higher wages.
TikTok’s Tube Girl trend—how brands are embracing her self-confidence...
Sabrina Bahsoon’s motto of self-confidence is resonating with brands such as MAC,...
How often do brands think about the Roman Empire? A lot,...
The latest TikTok trend has brands piling in on Threads.
TikTok changes how it measures ads, Univision grows, political...
Plus, Comscore, iSpot and VideoAmp get JIC nod, macroeconomic news in a nutshell,...
Microsoft's first AI chat ad format—what brands need to...
Microsoft created new ads for conversational AI, including ones that will appear...
McDonald’s raising fees for some franchisees
Fast food chain relies on franchisee fees to help fuel its marketing spending.
Watch the newest commercials from H&M, Fiverr, OluKai and...
Fiverr says it’s “powered by human talent and AI.”
Jane Lynch and a band of precocious kids star in Lego’s...
Droga5 Dublin worked with Lego’s in-house team for a twist on ‘Bring Your Kids to...
How email automations can turn open support tickets into...
For BFCM, it’s essential that great customer service, powered by automation, can...
Rupert Murdoch stepping down as chair of Fox Corp and News...
Media mogul’s son, Lachlan Murdoch, will become sole chairman of News Corp. and...
Wonder Bread is helping to sell fan-made creations inspired...
‘It Starts With Wonder’ effort by Rethink in Canada includes a ‘Wonder Shop’ for...
The future of AI regulation in advertising
Advertising leaders from the Ad Age Amp community weigh in on what standards the...
3 dangers of data fragmentation that can sabotage customer...
A fragmented tech stack can kill sales during vital e-commerce opportunities, but...
