Marketings
Google adds features to Video Reach and Video View campaigns
YouTube and Google Ads will get expanded metrics to help advertisers gain more insight...
Pinterest expands international campaign insights
The platform launched a markets view element to help businesses get better insights...
TikTok partners with Madonna for ‘Confessions II’
The app will launch activations and events including an in-app live preview with...
WhatsApp prompts users to choose a username ahead of update
In a promotional campaign fronted by athlete Anthony Joshua, the platform demonstrated...
TikTok launches branded minidramas
The platform wants to tap into the popularity of these popular episodic shorts by...
Scrunch vs Semrush: AI visibility or traditional SEO?
Scrunch vs Semrush comes down to one question: Do you need a dedicated AI visibility...
What is AI search optimization? (& why marketers should...
AI search optimization is the practice of improving brands’ odds of being cited...
Apple Marketing Strategy & Campaigns: What Brands Can Learn...
Apple is no doubt one of the greatest technological brands of our century, meaning...
Instagram tests more algorithm controls
The app’s Your Algorithm is getting new access points and features, but the experiments...
Trump threatens tariffs over EU digital taxes
In a recent post on Truth Social, the U.S. president vowed to impose 100% tariffs...