Marketings

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'There's a likelihood of annoying them': how will users respond to ads on ChatGPT?

'There's a likelihood of annoying them': how will users...

As ChatGPT trials ads on the platform, media execs weigh in on the likelihood of...

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M&C Saatchi UK launches social communications practice

M&C Saatchi UK launches social communications practice

M&C Saatchi Social House will be led by head of social Katy Ball, who joins...

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Why the best advertising talent no longer follows a straight line

Why the best advertising talent no longer follows a straight...

Talent pathways are increasingly shaped by curiosity and mobility.

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Movers & Shakers: Saatchis, Publicis, Leo, PHD, St Luke’s, C4, Innocent, Dept, Uber and more

Movers & Shakers: Saatchis, Publicis, Leo, PHD, St Luke’s,...

Welcome to Campaign's weekly round-up of the hires, departures and promotions across...

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Lebara calls creative review

Lebara calls creative review

Double W Worldwide is the incumbent.

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How to Create Content on LinkedIn to Attract Your Ideal Prospects

How to Create Content on LinkedIn to Attract Your Ideal...

Wondering how to attract the people on LinkedIn who actually want to buy from you?...

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WPP and Publicis go head-to-head in Coca-Cola media, data and tech review

WPP and Publicis go head-to-head in Coca-Cola media, data...

Global review follows shift from traditional media planning to agentic tools.

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YouTube Shorts is awarded Media Rating Council accreditation

YouTube Shorts is awarded Media Rating Council accreditation

This is the first short-form video platform to gain this certification, which comes...

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Google tests proactive AI guidance app

Google tests proactive AI guidance app

The company’s Dreambeans platform is designed to cull information collected from...

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Google looks to ease publisher concerns over the impact of AI Overviews on referral traffic

Google looks to ease publisher concerns over the impact...

Google's looking to ease publisher concerns about traffic losses due to the rise...