Agents targeted with 30 courses to help sell holidays to Turkey
More subject matter to be added next year
ShanonG
Thirty courses are being made available to the trade via a new Turkish Tourism Board learning platform.
The number is predicted to grow to 40 by the end of 2025 as part of the All in Turkey initiative.
Courses cover the most popular cities and regions of the country and explore increasingly popular holiday trends.
Industry professionals earn a ‘Turkey Tourism Specialist’ certificate when scoring 70% or higher in a quiz provided at the end of each course.
Accessed via a dedicated All in Turkey website, each course runs for 60, 90, or 120 minutes, but participants will be able to learn at their own pace.
The courses include photos, videos, and detailed commentaries to enhance the information tourism employees share with their guests, thereby improving their earning potential, according to the tourism board.
Marketing and branding resources designed to assist in selling the country to holidaymakers are also being offered.
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