How Apple, Microsoft and 3 other tech giants can make money with AI geared to consumers

Apple plans to monetize AI, not by charging a specific fee, but rather by adding new features to usher in an upgrade cycle for the iPhone.

Koichiko Koichiko
Jun 16, 2024 - 21:07
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How Apple, Microsoft and 3 other tech giants can make money with AI geared to consumers

Eugene Mymrin | Moment | Getty Images

Apple revealed its highly anticipated artificial intelligence strategy this past week — causing investors to rejoice and push shares to all-time highs. It's a far cry from the stock's rough start to 2024.