How to Use Ubersuggest’s AI Platform to Get Named, Cited, and Chosen

Search didn’t disappear. It split.

There are links (traditional SEO) and there are answers (Google AI Overviews, Bing Copilot, Perplexity, ChatGPT, Claude, etc.). In these answer boxes the engine summarizes the web and then names or cites a handful of sources. If you aren’t one of them, you don’t exist for a growing chunk of demand.

Most are just guessing.

Right now, on keywords that trigger an AI Overview, we are seeing a 12-20% drop in click-through rates for the classic organic results.

For marketers, this has created a terrifying black box. How do you rank inside an AI-generated answer? How do you measure your visibility? How do you influence what the AI says about your brand?

For the past year, my team and I have been obsessed with answering these questions. We didn’t just want to guess; we wanted to build the playbook for this new era of search.

Today, I’m excited to announce the result of that obsession: The AI Search Optimization Platform, now live inside Ubersuggest. This isn’t just another feature. It’s a new way to see, measure, and influence your brand’s presence in the world of generative search.

A Look Inside the AI Search Optimization Dashboard

Define Your Competitive Landscape

The first step is to give the AI Search Visibility platform the right context. This isn’t just about your domain; it’s about defining the specific market and conversations.

Your Website and Brand In the first two fields, enter your website URL and your exact brand name. The website is the digital asset we’ll be analyzing, and the brand name is the specific entity the tool will look for in AI responses. Being precise here is key to ensuring accuracy. Your Core Topic This is the most critical input. In the “Topic or Main Keyword” field, define the primary battleground for your business. The goal is to be specific enough to get the most relevant prompts. For example, instead of a broad term like ‘marketing,’ a SaaS company might enter ‘email marketing automation for small businesses.’ This focuses the analysis on the high-intent questions your target customers are asking. The more specific your niche, the more specific should be your input. Your Target Market Finally, select the Language and Location you want to analyze. This ensures the insights you receive are tailored to the specific geographic market you’re competing in, as AI answers can vary significantly by region. Initiate the Analysis Once you click ‘Search AI,’ Ubersuggest begins its work. Behind the scenes, it’s simulating thousands of real user prompts related to your topic across the major AI engines, gathering the raw data needed to build your visibility scorecard.

Calibrate the AI by Confirming Your Prompts

After you define your landscape, Ubersuggest translates your topic into a list of real-world questions your customers are asking AI. This next step is a critical quality check to ensure the analysis is focused on the conversations that matter most to your business.

A modal window will appear titled “Confirm Your Prompts.” Inside, you’ll see a list of “Prompt Suggestions.” These are not just keywords; they are the high-intent questions that define the competitive battleground for your topic, often reflecting different stages of the user journey.

Review for Relevance Your job here is to quickly scan this list. Ask yourself: “Do these questions reflect the problems my customers have and the solutions I provide? Are these the conversations I absolutely need to be winning?”

If the prompts feel too broad or misaligned, it’s a sign that your topic in Step 1 was not specific enough. Use the

Once you’re confident that the prompts are relevant, click “Continue.” This confirms the targets for the analysis, and Ubersuggest will now proceed to gather and process the data for your main dashboard.

You will also be able to edit each prompt individually, so if there’s a small adjustment, you can do it yourself and make it more accurate for your company.

Find the Edge in the Data

After confirming your prompts, you’ll land on the main Overview dashboard.

It looks like a lot of data, but your goal here is to answer three simple questions in 60 seconds: Where do I stand? Who am I up against? And what are we all talking about?

The first numbers to check are your Brand Visibility and Industry Rank.

A Brand Visibility of 67.5% tells you that you’re in the conversation, but an Industry Rank of 1.19 tells you that you’re leading it. This is your baseline for everything else.

Now, look at the Top Brands Visibility chart. This isn’t just a graph; it’s a picture of your competitive landscape. You’ll instantly see which rivals are competing for the same AI mindshare. Use the Competitor Visibility trend line at the bottom to track if you’re pulling ahead or falling behind over time.

Finally, glance at the Top Prompts table. This shows you the exact questions that are driving the results you’re seeing. This isn’t just a list of keywords; it’s the voice of your customer translated into AI queries.

In just a minute, you’ve gone from flying blind to having a complete strategic overview. You know where you stand and who you’re up against.

Dive into the Prompts

Now that you have your high-level scorecard, it’s time to get your hands dirty. This is where the real strategy begins.

Click on the ‘Prompts’ tab to go from the “what” to the “why.”

For every single prompt, you can see your specific rank, your visibility percentage, and the full list of competitors that AI is mentioning.

Your goal here is simple: find where you can win.

Find the Low-Hanging Fruit: First, look for prompts where your Visibility is at 0%, but a direct competitor is listed under the ‘Brands’ column. This is your most immediate opportunity. It’s a relevant conversation, and your competitor is the only one showing up.

Next, find the prompts where your ‘Your rank’ is high and your ‘Visibility’ is 100%. These are your current strongholds. Your goal is to analyze the content that is winning here and protect these positions.

Execute Your Strategy

You’ve moved from the “what” to the “why,” and you’ve identified a high-value prompt that a competitor owns. Now, it’s time to take it from them.

This isn’t about just creating more content; it’s about creating better, more authoritative content and making sure the AI knows it.

First, create content that is more comprehensive, data-backed, and original. AI rewards originality, and since most content online is recycled, this is your biggest opportunity to stand out.

A great piece of content isn’t enough; AI needs to see it endorsed by sources it already trusts.

How to Win in the New Era of Search: Your AI Overviews + AI Mode Strategy

This platform isn’t just for reporting; it’s for building a strategy. We give you the playbook to WIN the answer.

Here’s what this data allows you to do:

Move from Keywords to Concepts: Stop optimizing for “best running shoes.” Start creating comprehensive content that answers prompts like “What are the best running shoes for someone with flat feet training for a half-marathon?” The AI values depth and expertise. Manage Your Online Reputation Proactively: The AI is reading everything—reviews, articles, forum posts. The AI Sentiment score gives you a direct feedback loop on your brand’s reputation and shows you where you need to improve.

A Foundational moment for AI search

Right now, we are in a foundational moment for AI search. The brands that actively optimize for AI visibility today will build a powerful, lasting advantage.

The AI models are learning. The brand associations they form now will become deeply embedded. Getting positive mentions and citations today is like building a brand monopoly for the future that will be incredibly difficult for your competitors to break down later.

Don’t wait until this is common knowledge. The window of opportunity is now.

Search Everywhere Optimization

And we’re starting with ChatGPT, but this is just the beginning of a much bigger vision we call “Search Everywhere Optimization.”

Our goal is to give you a single dashboard to understand user intent wherever it happens—not just Google, but across YouTube, TikTok, Amazon, and the app stores.

We’re building a future where you can see the top brands being mentioned on Google right next to the top brands being mentioned on ChatGPT for the same topic. We’re even integrating an “Exploding Topics” feature, so you can spot new trends and prompts before they become competitive.

Conclusion

The shift to AI-driven search is the biggest disruption to our industry in a decade. But with disruption comes opportunity.

The AI Search Optimization platform in Ubersuggest is your tool to seize that opportunity. It’s your map for navigating this new terrain and your compass for making decisions based on data, not guesswork.

Log in to your Ubersuggest account and check out the new AI Search Optimization tab today. The brands that win will be the ones who can measure what matters. Try the AI Search Visibility feature and start your free trial now.