Marketings
Review of the Week: Malibu skates by but doesn’t stick...
The campaign was created by Wieden & Kennedy London.
Meta’s anti-trust trial would be a ‘win-win all round if...
But breakup of the company could lead to higher prices for advertisers.
Ollie Shayer leaves Boots UK after four years
Shayer played a key role in bringing Boots retail media network to life.
Uber Boat by Thames Clippers picks Atomic London as creative...
The appointment includes creative, strategy, social strategy and content development.
Omnicom Media Group consolidates influencer capabilities...
In select markets, including the UK, influencer capabilties will operate as OMGCreo.
Top Things You Should Know About Adidas’ Digital Marketing...
The digital marketing strategy and campaigns are behind much of the success of the...
The Billing Advantage: How Fast Agencies Stay Ahead
Forget billing as an afterthought. Smart agencies are turning their systems into...
The Hidden Cost of Late Payments: How Digital Agencies...
Late payments are more than a frustrating delay—they’re a silent profit killer.For...
Vivo Tackles Smartphone Addiction with Creative Campaign
Brazil’s largest telco, Vivo, has teamed up with Africa Creative on a new campaign...
AI Agents Today: How Google Gemini, Stream Realtime & Claude...
I’ve spent decades analyzing shifts in marketing, but the rise of AI agents is the...
