Marketings

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Amazon, TikTok Shop, Alibaba, and SHEIN: Strategic Moves in a Shifting E-Commerce Market

Amazon, TikTok Shop, Alibaba, and SHEIN: Strategic Moves...

The global B2C e-commerce market landscape is currently undergoing significant changes,...

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Brand Buzz: July’s social media highlights

Brand Buzz: July’s social media highlights

From Brat to Rishi Sunak, Campaign takes a look at what brands cooked up on socials...

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Brave Spark supports community-based businesses via 'Local legends'

Brave Spark supports community-based businesses via 'Local...

Agency staff asked to nominate businesses that 'mean something to them'.

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Omnicom Media Group appoints first chief strategy officer

Omnicom Media Group appoints first chief strategy officer

The role reports to Laura Fenton, chief executive of OMG UK.

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Pitch Update: L'Oréal, Asos, Bahlsen, the AA, British Library, SCS, the Tate, Bensons for Beds and more

Pitch Update: L'Oréal, Asos, Bahlsen, the AA, British Library,...

Campaign rounds up the latest pitches, reviews and account wins.

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Meta beats Q2 earnings estimates, goes full steam ahead on AI

Meta beats Q2 earnings estimates, goes full steam ahead...

The tech giant sees a future where all ads created on the platform are assisted...

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Digital Agency Productivity Tips: Do More in Less Time 

Digital Agency Productivity Tips: Do More in Less Time 

Being productive isn’t a luxury in the space of a digital marketing agency—it’s...

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AI Media Planning: 6 Expert Tactics You Can't Ignore

AI Media Planning: 6 Expert Tactics You Can't Ignore

It may sound weird, but I can’t think of AI media planning without thinking of the...

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How Creators and Marketers Can Protect Themselves While Using AI

How Creators and Marketers Can Protect Themselves While...

The tech’s emergence underscores the importance of proper attribution and collaboration,...

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E.l.f. Gets in on ‘Hot Girl Walk’ TikTok Trend in Time for Olympics

E.l.f. Gets in on ‘Hot Girl Walk’ TikTok Trend in Time...

To boost its position as an entertainment brand, the cosmetics company parodied...