Pride month begins, U.K. celebrates Queen’s Platinum Jubilee: The Week Ahead

Marketing and media events to watch in the next seven days—NBA Finals, NBC’s ‘Dancing with myself, Walmart shareholder meeting and more.  

Pride month begins, U.K. celebrates Queen’s Platinum Jubilee: The Week Ahead

May 31

The Association of National Advertisers hosts a virtual workshop on shopper marketing and how companies can reach certain targets to change consumer behavior. “Dancing With Myself,” a new NBC dance competition hosted by Camille Kostek, premieres at 10 p.m. ET. Per the network, the show is about “taking the social media dance craze to a new level”—i.e., NBC wants some of the sweet viral-dance magic that made TikTok blow up—by featuring “everyday people” performing for Shakira, Nick Jonas, Liza Koshy and a studio audience.

June 3

Walmart’s traditional in-person Shareholder’s Meeting blowout, complete with a mystery star-studded lineup in a Bud Walton Arena packed with screaming associates in Fayetteville, Arkansas, returns this year for the first time since 2019. (The real shareholder’s meeting—the business portion—was set for June 1.) Friday morning’s event, dubbed the “Associate Celebration” or “the one with the rock stars,” starts at 9 a.m. 

June 4-5

The 2022 MTV Movie & TV Awards telecast, hosted by Vanessa Hudgens, premieres Sunday at 8 p.m. ET on MTV.