Sonder Adds Former Choice Global Sales VP
Chad Fletcher joins Sonder from his role as VP of global sales with Choice, where he worked for more than five years.
Short-term accommodation provider Sonder has appointed former Choice Hotels International sales executive Chad Fletcher as VP of sales effective immediately, the company announced on Wednesday.
Fletcher joins Sonder from his role as VP of global sales with Choice, where he worked for more than five years, according to his LinkedIn page. Prior to Choice, Fletcher was VP of sales at car rental company Avis Budget Group, where he worked for nearly eight years.
With Sonder, Fletcher will lead the company's corporate travel strategy—a subdivision Sonder formally introduced in 2021—with plans to "scale all segments of corporate travel, including corporate housing, group and business transient," Sonder chief revenue officer Shruti Challa said in a statement.
The news follows Sonder's entrance into the hotel collection space with the launch of Powered by Sonder in July, and on the heels of the company's second-quarter rate decreases reported in August.
Fletcher is Sonder's second VP of sales, following Kristen Richter who worked with the company for more than two years before departing for Accor's luxury and lifestyle division.