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Toyota hypes the 2022 Tundra with a high-energy spot set to a Chris Avantgarde remix of Nina Simone’s “Feeling Good.”

ShanonG ShanonG
Sep 21, 2021 - 23:07
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Watch the newest commercials from Apple, Toyota, Pizza Hut and more

Today's TV Ad Highlights

Data provided by iSpot.tv

Writer

Premiered on: 73rd Emmy Awards, CBS

Brand Overview for Last 30 Days

Impressions: 1,160,344,977 (4% of industry)

Est. TV Spend: $16,694,541 (8% of industry)

Interruption Rate: 3.18%

Attention Index: 95 (5% more interruptions than avg.)

Hollywood in Your Pocket

Premiered on: Get Up, ESPN2

Brand Overview for Last 30 Days

Impressions: 60,143,070 (1% of industry)

Est. TV Spend: $4,442,487 (10% of industry)

Interruption Rate: 3.27%

Attention Index: 95 (5% more interruptions than avg.)

Oven Baked Bacon

Premiered on: College GameDay, ESPN

Brand Overview for Last 30 Days

Impressions: 2,493,890,515 (9% of industry)

Est. TV Spend: $12,315,284 (8% of industry)

Interruption Rate: 1.54%

Attention Index: 97 (3% more interruptions than avg.)

Born From Invincible

Premiered on: NFL Football, NBC

Brand Overview for Last 30 Days

Impressions: 2,204,293,122 (8% of industry)

Est. TV Spend: $22,060,943 (11% of industry)

Interruption Rate: 2.21%

Attention Index: 110 (10% fewer interruptions than avg.)

Game Day Prep

Premiered on: College Football, ESPN

Brand Overview for Last 30 Days

Impressions: 1,625,718,032 (14% of industry)

Est. TV Spend: $10,660,366 (18% of industry)

Interruption Rate: 1.32%

Attention Index: 105 (5% fewer interruptions than avg.)

Data provided by iSpot.tv, The New Standard for TV Ad Measurement

TV Impressions - Total TV ad impressions delivered for the brand or spot.
Est. National TV Spend - Amount spent on TV airings for the brand’s spots.
Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%.
Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected.