Watch the newest commercials from Macy’s, Allspring, Hulu and more

Allspring Global Investments says, “We dissect the market from every angle.”  

Troov Troov
Jan 28, 2023 - 21:02
0 15
Watch the newest commercials from Macy’s, Allspring, Hulu and more

Today's TV Ad Highlights

Data provided by iSpot.tv

Dare to Dream Project

Premiered on: Jimmy Kimmel Live!, ABC

Brand Overview for Last 30 Days

Impressions: 31,787,744 (10% of industry)

Est. TV Spend: $33,568 (2% of industry)

Interruption Rate: 24.60%

Attention Index: 84 (16% more interruptions than avg.)

Purposefully Divergent

Premiered on: Squawk Box, CNBC

No airings data over the last 30 days; visit iSpot.tv for brand data going forward.

Defend State Farm Center

Premiered on: The B1G Show, Big Ten Network

No airings data over the last 30 days; visit iSpot.tv for brand data going forward.

Extra 20% Off Great Deals

Premiered on: PIX11 Morning News at 5am, CW

Brand Overview for Last 30 Days

Impressions: 731,632,656 (14% of industry)

Est. TV Spend: $3,149,803 (7% of industry)

Interruption Rate: 1.54%

Attention Index: 83 (17% more interruptions than avg.)

Killing County

Premiered on: Good Morning America, ABC

Brand Overview for Last 30 Days

Impressions: 1,680,862,115 (10% of industry)

Est. TV Spend: $3,976,434 (4% of industry)

Interruption Rate: 1.71%

Attention Index: 86 (14% more interruptions than avg.)

Data provided by iSpot.tv, The New Standard for TV Ad Measurement

TV Impressions - Total TV ad impressions delivered for the brand or spot.
Est. National TV Spend - Amount spent on TV airings for the brand’s spots.
Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%.
Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected.