A-Rosa launches summer 2025 promotion

A-Rosa River Cruises has launched a new campaign focusing on Danube cruises in summer 2025.

The seven-night Danube Classics itinerary will be the focus of the campaign, which offers £750 savings per couple on three peak summer 2025 dates.

Prices for departures on 24 and 31 July and 14 August, 2025, now start from £1,699 per person and £4,299 for a family of four, including return flights, transfers and all-inclusive amenities including dining, drinks and use of spa facilities.

More: A-Rosa creates dedicated groups brochure for UK trade

A-Rosa launches September incentive

A-Rosa River Cruises parts with sales director Michelle Daniels

The itinerary also includes an overnight stay in Vienna and Budapest, as well as time in Bratislava.

A-Rosa has produced a range of marketing material to help agents sell the itinerary, including an eight-page brochure now available to download on its website, flyers for agents and social media posts that can be copied and shared.

This campaign is alongside the river cruise line’s current incentive where agents can earn a £50 retail voucher for every booking made from now until the end of September.

Emma Rodgers, regional sales manager, said: “Our Danube Classics is our top-selling itinerary in the UK market and we’ve introduced some amazing prices for next summer to ensure agents can make the most of this demand.

“It’s a perfect option for both first-timers and long term river cruisers and is also an ideal option for switch selling city break customers as it visits three incredible cities Vienna, Budapest and Bratislava. Plus, it includes treats such as sailing the Wachau Valley. Places are limited at the special prices, so early booking is essential.”