Bordeaux and Its Wines Change… Slowly

Bordeaux and Its Wines Change… Slowly – Tradition, tradition, tradition… For decades, Bordeaux winemakers have dug in their heels, hanging steadfastly onto customs and habits that date back centuries. In France, the reputation for a wine has been based...

Bordeaux and Its Wines Change… Slowly

Bordeaux and Its Wines Change… Slowly

Tradition, tradition, tradition… For decades, Bordeaux winemakers have dug in their heels, hanging steadfastly onto customs and habits that date back centuries. In France, the reputation for a wine has been based on custom (i.e., know-how, terroir, appellation d’origine controlee/AOC – protected designation of origin). It was “believed” that consumers purchased French wine based on reputation and therefore strict regulations on viticulture and winemaking were enforced. By “tradition,” the Bordeaux wine industry was predicated upon close relationships between wine growers […]

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