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Super Bowl 2023 has AI marketing—just not on TV

Super Bowl 2023 has AI marketing—just not on TV

Though AI isn’t yet ready for Big Game ads, marketers such as Mailchimp and BetOnline...

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Super Bowl advertisers are preparing for anything to happen on Twitter

Super Bowl advertisers are preparing for anything to happen...

Conversations around Big Game ads are already kicking off on the site, even if worries...

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Dove's biggest body wash launch in decades gets Super Bowl pregame ad

Dove's biggest body wash launch in decades gets Super Bowl...

Unilever brand 'evolves' with 'Change Is Beautiful' campaign, ergonomic bottle from...

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Super Bowl advertisers overhaul social media strategies with Twitter in flux

Super Bowl advertisers overhaul social media strategies...

Several brand and agency executives share how they’ve reshaped their social game...

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Why a stronger freelancer-agency relationship is critical for success

Why a stronger freelancer-agency relationship is critical...

Managing freelancers efficiently is an ongoing challenge for agencies, from onboarding...

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See DoorDash's Super Bowl ad that hypes grocery delivery

See DoorDash's Super Bowl ad that hypes grocery delivery

Matty Matheson from Hulu’s “The Bear” is just one of the celebrity stars in DoorDash's...

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Listen to music from Super Bowl 2023 commercials

Listen to music from Super Bowl 2023 commercials

Your playlist of music featured in the Big Game ads so far.

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Instagram influencers still out-earn their TikTok peers

Instagram influencers still out-earn their TikTok peers

New Hashtag Pay Me report compares Instagram and TikTok influencer pay, coins a...

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Kwame Taylor-Hayford on learning from mistakes and missteps

Kwame Taylor-Hayford on learning from mistakes and missteps

The Kin co-founder shares his thoughts on recovering from failure and pushing forward.

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Super Bowl and Web3—how brands are using the metaverse and NFTs despite lack of crypto ads

Super Bowl and Web3—how brands are using the metaverse...

Marketers are using the Big Game to experiment with tools like NFTs and the metaverse.