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As Nielsen incorporates Amazon’s own data, networks demand answers

As Nielsen incorporates Amazon’s own data, networks demand...

TV network executives are alleging bias from two referees in the industry—Nielsen...

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RoC Skincare names Gravity Road as its TikTok agency of record—inside the growing trend

RoC Skincare names Gravity Road as its TikTok agency of...

RoC is the latest brand to hire a TikTok-specific agency of record, following drinkware...

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Watch the newest commercials from Apple, Oakley, Lowe’s and more

Watch the newest commercials from Apple, Oakley, Lowe’s...

Apple serves up a 30-second TV cut of a touching ad starring disabled pets.

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Heineken exits Russia with a €1 sale of its Russian operations to Arnest Group

Heineken exits Russia with a €1 sale of its Russian operations...

The new owner won’t have the right to sell the Heineken brand in Russia and Amstel...

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Powerade calls on college athletes to rep brand following Ja Morant debacle

Powerade calls on college athletes to rep brand following...

“It Takes More” campaign marks a ‘huge strategy shift’ for the sports drink owned...

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Pepsi CMO on the cola's 125th anniversary marketing, revamped logo and new digital era

Pepsi CMO on the cola's 125th anniversary marketing, revamped...

“High-energy” commercials, pop-up diner on tap as new logo rolls out.

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Creator marketing news and trends—Bama Rush brand deals, TikTok leans into Gen Z search habits

Creator marketing news and trends—Bama Rush brand deals,...

Ad Age looks at the biggest trends shaping creator marketing and social media this...

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Subway set to be bought by Roark Capital in $9 billion deal

Subway set to be bought by Roark Capital in $9 billion...

Subway, the largest restaurant chain in the U.S. by store count, announced it was...

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Why brands should be thinking about accessibility in design

Why brands should be thinking about accessibility in design

Applied Design’s Brad Scott joins the Marketer’s Brief podcast to talk about the...

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Why Honey Baked Ham is leaning into college football for its biggest non-holiday marketing effort

Why Honey Baked Ham is leaning into college football for...

The pork purveyor is rolling out a line of Tailgate Packs as it moves beyond holiday...

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The latest Super Bowl, NFL and college football marketing news

The latest Super Bowl, NFL and college football marketing...

Tracking ads, brand moves and more.

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Subway ranks worst among restaurants in online reputation

Subway ranks worst among restaurants in online reputation

Chick-fil-A takes the top spot in a report ranking customer reviews and how chains...

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Oscar Mayer made a Hot Dog Straw for real, a year after viral video

Oscar Mayer made a Hot Dog Straw for real, a year after...

The makeshift straw that divided the internet gets a stamp of approval from the...

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Land of the rising funds

Land of the rising funds

Japan finds itself at an inflection point, with equities finally back up to 1990...

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Seeing Green: Seizing the green economy in APAC

Seeing Green: Seizing the green economy in APAC

In a webinar on the sustainable investment landscape in APAC presented by FinanceAsia...

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Hong Kong and China interest in AI and regtech ‘palpable’ despite soft fintech funding: report

Hong Kong and China interest in AI and regtech ‘palpable’...

Asia’s fintech funding in 2023 might be lagging its US and European counterparts,...