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Why vitamin brand Now is talking about price in new campaign

Why vitamin brand Now is talking about price in new campaign

Amid inflation worries, a big brand with a low profile talks about the one subject...

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How the e-commerce transaction moment can be leveraged by brands

How the e-commerce transaction moment can be leveraged...

Three strategies to unlock incremental consumer value.

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InfoSum scales data clean room network in deal with The Trade Desk

InfoSum scales data clean room network in deal with The...

Allows advertisers to activate against DSP’s first-party identifiers, including...

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Why Beyoncé is investing in startup beverage brand Lemon Perfect

Why Beyoncé is investing in startup beverage brand Lemon...

The singer cites accessibility and health in supporting Lemon Perfect, a promising...

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Twitter revenue misses estimates as Elon Musk is poised to take control

Twitter revenue misses estimates as Elon Musk is poised...

The social media platform's 16% gain in sales was the worst pace of growth in six...

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Jay-Z backs beauty brand Madison Reed in $33 million investment

Jay-Z backs beauty brand Madison Reed in $33 million investment

Madison Reed operates 60 hair salons across the U.S.

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Spotify drops as margins replace Joe Rogan on worry list

Spotify drops as margins replace Joe Rogan on worry list

Spotify Technology SA sank as a flat margin outlook failed to energize investors...

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L.A. Rams go full Hollywood in NFL Draft brand campaign

L.A. Rams go full Hollywood in NFL Draft brand campaign

'Round the Clock' blockbuster film-style trailer, created with Ventureland, stars...

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Top 4 predictions for the audio metaverse

Top 4 predictions for the audio metaverse

The metaverse doesn’t have to rely on fancy AR and VR equipment to be a reality,...

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WPP posts strong revenue growth in first quarter

WPP posts strong revenue growth in first quarter

Holding company posts 6.7% revenue increase led by new business wins including Coke