Classifields ads

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Metaverse social video boom, ‘data clean room’ defined and digital media’s surge: Datacenter Weekly

Metaverse social video boom, ‘data clean room’ defined...

Plus, Publicis soars, John Oliver takes on data collection, macroeconomic news in...

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Elon Musk's Twitter takeover bid worries advertisers

Elon Musk's Twitter takeover bid worries advertisers

Advertisers have long been nervous about interacting on the platform, and new management...

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Elon Musk offers to buy Twitter for $43 billion

Elon Musk offers to buy Twitter for $43 billion

Musk says Twitter has extraordinary potential and he is the person to unlock it.

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Michelob Ultra’s controversial sports ad may go global despite negative reviews

Michelob Ultra’s controversial sports ad may go global...

Gut campaign features three top Mexican athletes, but it's being perceived negatively...

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Coachella and summer music festivals—How brands are using real-life and virtual marketing

Coachella and summer music festivals—How brands are using...

Cashless payments, NFTs, virtual memorabilia and metaverse tie-ins are rising in...

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Influencers and the creator economy come to the upfronts

Influencers and the creator economy come to the upfronts

Horizon Media's Blue Hour Studios will host a two-day event focused on creators. 

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Droga5 London elevates Shelley Smoler to chief creative officer

Droga5 London elevates Shelley Smoler to chief creative...

The Accenture Interactive agency promotes the executive creative director following...

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Amazon rebrands IMDb TV—here's the new name

Amazon rebrands IMDb TV—here's the new name

For second time, the e-commerce giant looks for better name to encompass its connected...

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David Kolbusz reflects on Droga5 London tenure—see his greatest hits

David Kolbusz reflects on Droga5 London tenure—see his...

Agency's CCO departing for an undisclosed venture leaves behind a body of entertaining...

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What you need to know about b-to-b ads in b-to-c channels

What you need to know about b-to-b ads in b-to-c channels

The shift of b-to-b advertising into consumer channels is growing, and marketers...