Fred Holidays releases first brochure featuring all product types

Operator wants to be considered ‘one-stop shop’

Fred Holidays releases first brochure featuring all product types

Fred Holidays has released a brochure featuring a snapshot of its entire product range for the first time.

The brochure, entitled ‘Discover A New Year of Travel’, includes some of the most popular itineraries among rail, ocean and river cruises, cruise-and-stay, tours, short breaks and long-stay holidays.

Simon Chambers, Fred Holidays’ head of product, said the operator wants to be considered as a “one-stop shop” for tailor-made trips, adding: “This new brochure will make it much easier for agents to understand exactly what we offer.”

Trips considered highlights in The Discover Collection, described as a “unique fusion of land, rail, river and ocean cruise holidays”, include the 24-night Far East Adventure with Celebrity Cruises & Pandaw from £6,499 per person and the 28-night Ultimate No-Fly New York Experience (Cunard & Fall Colours Hudson River Cruise with Cunard and American Cruise Lines) from £8,889 per person.

Travel Weekly reported earlier this month that tour operations director Tricia Birmingham had a team of 46 – up from 38 when she joined around seven months ago – and the headcount is set to grow to 56 by early 2024.