Marketings

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WhatsApp Adds Music for Status Updates

WhatsApp Adds Music for Status Updates

You’ll be able to choose from Meta’s full music library to accompany your WhatsApp...

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X Shares Data on Gen Z Users in Europe

X Shares Data on Gen Z Users in Europe

Insights into what younger users on X are engaging with. 

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How Meta Makes Its Money [Infographic]

How Meta Makes Its Money [Infographic]

A quick overview of Meta’s ever-growing ad empire.

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Reddit Shares Data on Rising Women’s Health Discussion in the App

Reddit Shares Data on Rising Women’s Health Discussion...

New insights into the value of discussion on Reddit.

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Activision tells players' stories in campaign marking return of Call of Duty map

Activision tells players' stories in campaign marking return...

The campaign was created by Waste Creative.

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Full speech: Karen Martin inaugural address as IPA president

Full speech: Karen Martin inaugural address as IPA president

Read the full speech Karen Martin gave on Monday 31 March.

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Campaign Ad Net Zero Awards: Recognising and advancing sustainability in advertising

Campaign Ad Net Zero Awards: Recognising and advancing...

Campaign Ad Net Zero Awards: Recognising and advancing sustainability in advertising

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Karen Martin recreates Johnnie Walker film to mark launch of IPA Manifesto

Karen Martin recreates Johnnie Walker film to mark launch...

The campaign, which features creative luminaries including Sir John Hegarty, Rick...

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Karen Martin pledges to put creativity at heart of IPA in inaugural speech

Karen Martin pledges to put creativity at heart of IPA...

The chief executive of BBH London was chosen in November 2024 to be the next IPA...

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Here’s Why Integrated Marketing Is So Effective [+ Best Practices]

Here’s Why Integrated Marketing Is So Effective [+ Best...

I fly Southwest Airlines almost exclusively, and one thing I’ve noticed about Southwest...