Marketings
What Is Contextual Targeting, in the Context of Ads?
As Jerry Maguire once said — “Show me the money.”
Trends in Health Care Spending: Breaking Down the Numbers...
Health care expenditures continue to rise in the U.S. and throughout the world....
M&C Saatchi appoints headhunter in search for Moray MacLennan...
Trading update, ahead of April's 2023 full-year results, noted improved second half...
Assembly appoints UK managing director
Parent company Stagwell is increasing investment in EMEA operations.
Samsung takes over London skies and rebrands Circle line...
Annika Bizon, Samsung UK and Ireland’s marketing and omni-channel director, spoke...
Podcasting’s challenge for 2024: winning share of voice...
Industry aims to get beyond 1% share of adspend for its “highly engaged audiences”.
Vodafone calls on Leo Burnett for creative duties
Final stage of the pitch was a protracted two-way shootout with McCann London.
Google Enhances Vacation Rental Listings with New Markup...
On December 4, 2023, Google unveiled a significant update: It’s changing how integration...
Red Bull Marketing Strategy: Target the Edge for Maximum...
When it comes to energy drinks, Red Bull stands out as one of the most successful...
Click, Ship, Repeat: FedEx’s Digital Marketing Strategies
Remember Tom Hanks’ Cast Away? But imagine he’s facing an e-commerce jungle instead...
