Marketings

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TikTok vs Snapchat: Differences, Pros and Cons

TikTok vs Snapchat: Differences, Pros and Cons

TikTok and Snapchat may be worthy marketing investment opportunities to appeal to...

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How to Run an Effective Vetting Process for Candidates in 2022

How to Run an Effective Vetting Process for Candidates...

Imagine you're a hiring manager and put up an ad for a role. After a lengthy process,...

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SEO vs. PPC: When to Optimize and When to Pay for Traffic

SEO vs. PPC: When to Optimize and When to Pay for Traffic

If you're struggling to get the word out about your brand new business venture,...

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The Plain-English Guide to Conjoint Analysis

The Plain-English Guide to Conjoint Analysis

Sometimes, commercials really get me.

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Stop predicting the future – start looking back and beyond adland

Stop predicting the future – start looking back and beyond...

Let’s step outside the adland bubble and look beyond the top 10 lists and the best...

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Pablo tops Campaign 2021 creative new-business rankings

Pablo tops Campaign 2021 creative new-business rankings

Wins from Betfair and DFS helped the agency secure first place.

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Revealed: Adam & Eve/DDB’s new share structure gives management a slice of profits

Revealed: Adam & Eve/DDB’s new share structure gives management...

Omnicom agency issues 'B' shares in rare move.

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Government teams up with Snapchat to virtually host AR career fair

Government teams up with Snapchat to virtually host AR...

The Department for Education’s 'Get the jump' Snapchat lens will run until the end...

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Amnesty spot claims govt's Nationality and Borders bill will enable people smugglers

Amnesty spot claims govt's Nationality and Borders bill...

The campaign was created by VCCP.

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Content vs Context: If Content Is King, Context Is Queen in Marketing

Content vs Context: If Content Is King, Context Is Queen...

Learn about the difference between content vs context and how you can apply it to...

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How to Tackle Top Factors Affecting Employee Retention

How to Tackle Top Factors Affecting Employee Retention

The Great Resignation has become a hot topic recently, driving more and more people...

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Organic Social Media vs Paid: Key Differences

Organic Social Media vs Paid: Key Differences

It’s easy to think that paid social media and organic social media are the same....

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Instagram Trends You Need to Know in 2022

Instagram Trends You Need to Know in 2022

Since its launch in 2010, Instagram has grown from a humble photo-sharing app to...

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How to Create Natural Backlinks That Produce Results

How to Create Natural Backlinks That Produce Results

Do you want to improve your off-page SEO strategy? Well, one thing you have to make...

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16 of the Best Job Interview Questions to Ask Candidates (And What to Look for in Their Answers)

16 of the Best Job Interview Questions to Ask Candidates...

When you're interviewing people to join your team, you have to get creative — after...

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How to Manage YouTube Comments

How to Manage YouTube Comments

The YouTube section can be a fun place to engage your audience and continue the...