Marketings

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How to Plan a Seasonal Marketing Campaign: A 5-Step Guide

How to Plan a Seasonal Marketing Campaign: A 5-Step Guide

Every year has built-in opportunities to boost sales, increase brand recognition,...

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What's Holding AI Adoption Back in Marketing? [New Data]

What's Holding AI Adoption Back in Marketing? [New Data]

Adoption of any new technology can take time, and this is especially true when the...

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Blurr Bureau’s Contemporary Twist on Toaster Pastries Unveiled for Flings

Blurr Bureau’s Contemporary Twist on Toaster Pastries Unveiled...

A creative agency, Blurr Bureau, has collaborated with the new brand Flings, specifying...

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Pantone Unveils ‘Peach Fuzz’ as the 2024 Color of the Year

Pantone Unveils ‘Peach Fuzz’ as the 2024 Color of the Year

During Miami Art Week, the Pantone Color Institute revealed “Peach Fuzz” as the...

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Paddy Power to run first TV ad by social media team

Paddy Power to run first TV ad by social media team

Gambling brand tells the story of an unexpected Christmas.

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Kathleen Saxton to step down as CMO of Omnicom

Kathleen Saxton to step down as CMO of Omnicom

She is second, big departure from holdco global leadership team.

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Campaign's most-read articles of 2023: Interpublic Group

Campaign's most-read articles of 2023: Interpublic Group

In case you missed them, Campaign is rounding up the most popular agency holding...

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Campari to buy Courvoisier from Beam Suntory

Campari to buy Courvoisier from Beam Suntory

Courvoisier is the fourth largest cognac producer in the world.

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Astonish to launch £1.3m TV ad push

Astonish to launch £1.3m TV ad push

Brand returns to the small screen for first time since 2019.

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Mother hires TBWA's Alex Morris-Platt as chief people officer

Mother hires TBWA's Alex Morris-Platt as chief people officer

She will work on attracting, growing and retaining talent.