Marketings

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Why Consumers Still Hesitate to Shop on Social Media Platforms [New Data]

Why Consumers Still Hesitate to Shop on Social Media Platforms...

If you’ve been on social media lately, you know shopping has taken center stage...

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How AI Will Revolutionize the Future of Business, According to HubSpot's CMO

How AI Will Revolutionize the Future of Business, According...

Artificial intelligence will change how businesses operate. At this point, that...

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Consumers Spend 3+ Hours on Social Media Daily: What They're Doing on Each Platform [Data]

Consumers Spend 3+ Hours on Social Media Daily: What They're...

  Have you ever been hypnotized by social media? According to our recent Consumer...

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The Woodsman Whisky Puts Hard Working Beavers in Its TV Ad

The Woodsman Whisky Puts Hard Working Beavers in Its TV...

The Woodsman Whisky puts hard-working beavers in its frame. Interestingly, one can...

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Sir Martin Sorrell's bonus drops after MediaMonks owner misses targets

Sir Martin Sorrell's bonus drops after MediaMonks owner...

S4 Capital pays out lower bonuses after top execs fall short on integration, profit...

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Revolutionize Your Marketing Strategy with Podcasting

Revolutionize Your Marketing Strategy with Podcasting

Incorporating the Customer Value Journey framework can help guide their podcast...

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Leo Burnett appoints deputy chief strategy officer

Leo Burnett appoints deputy chief strategy officer

Agency promotes Tom Sussman to the role.

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Abel & Cole celebrates life of inconvenience in radio campaign

Abel & Cole celebrates life of inconvenience in radio campaign

Created by Wonderhood Studios, the sustainable grocers celebrates customers going...

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Government to extend intervention in gambling ad landscape

Government to extend intervention in gambling ad landscape

No blanket ban, but incremental moves on media placement and safe gambling messaging.

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WPP’s Mark Read on client demand for AI and fewer agency partners

WPP’s Mark Read on client demand for AI and fewer agency...

The impact of artificial intelligence will be “much more fundamental than the metaverse”.