Maybe Cannes Lions isn't capable of picking all of the best work

Creatives congregate at Cannes for validation, yet the festival can favour the sort of advertising briefs many of them try to avoid.

Maybe Cannes Lions isn't capable of picking all of the best work

Creatives congregate at Cannes for validation, yet the festival can favour the sort of advertising briefs many of them try to avoid.

by Maisie McCabe

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