Pick of the week: All aboard Lumo’s flight-shaming electric train

The ad marks Mother's first campaign for London to Edinburgh electric train operator Lumo.

JimMin JimMin
Apr 14, 2022 - 21:04
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Pick of the week: All aboard Lumo’s flight-shaming electric train

The ad marks Mother's first campaign for London to Edinburgh electric train operator Lumo.

by Imogen Watson

Jen stands next to the donkey she traded her car for Lumo: ad smashes the rumour that flying around the UK makes common sense with equal dollops of humour and fact

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