Purpose-led ads lead to sales uplift for two in three brands

Campaign's global survey also showed one in five marketers was unable to measure the commercial impact.

ValVades ValVades
Nov 18, 2024 - 21:04
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Purpose-led ads lead to sales uplift for two in three brands

Campaign's global survey also showed one in five marketers was unable to measure the commercial impact.

by Nicola Merrifield

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