The7stars lifts Thinkbox TV Planning Awards Grand Prix
The agency triumphed in the annual awards that celebrate effective uses of TV and the people behind them.
The7stars has won the Grand Prix at the 2024 Thinkbox TV Planning Awards, run in partnership with Campaign.
The agency scooped the top prize for its work with People’s Postcode Lottery at an afternoon ceremony yesterday (10 July), at London’s One Marylebone, hosted by comedian, writer and actress Lou Sanders. The campaign also won the Best TV Ad Planning category.
Wavemaker was a big winner at the annual awards, picking up the TV Planning Agency of the Year prize, along with gongs for Best TV Newcomer for Back Market and, together with IMA, for “Best use of sponsorship” with Jet2holidays.
Last year’s Grand Prix winner MG OMD won Best Standout Idea this year – a new prize for 2024 – for its work with Age UK.
Young TV Planner of the Year was Sophie Gildert of EssenceMediacom UK, following in the footsteps of last year’s winner, Lydia Saxby of Wavemaker. Saxby was one of this year’s 16-strong judging panel, which also included marketers from Boots and Britvic and Campaign media editor Beau Jackson, alongside other industry experts.
Find more details about and videos of the award-winners and nominations here.
Winners and finalists
Grand Prix
The7stars for People’s Postcode Lottery
Best use of Sponsorship
Wavemaker North and IMA for Jet2holidays
Shortlisted
The7stars for JD Williams
Hearts & Science for Jaguar Land Rover
Best Use of Content
PHD for Audi
Shortlisted
EssenceMediacom UK for Benenden
MG OMD for Age UK
Best Small Budget Use of TV
Yonder Media for Alzheimer’s Research UK
Highly commended
Hearts and Science for Cialis
Shortlisted
Republic of Media for ScotRail
Best Ongoing Use of TV
EssenceMediacom UK for Hillarys
Highly commended
OMD UK for Walkers
Shortlisted
MG OMD for Motorway
MG OMD and Wavemaker for Department for Education
Best TV Ad Planning
The7stars for People's Postcode Lottery
Shortlisted
OMD UK for Lidl
Republic of Media for Bet365
Havas Media UK for More Than
Best TV Newcomer
Wavemaker UK for Back Market
Shortlisted
Total Media for AJ Bell
Republic of Media and Mr President for The Woodsman Whisky
Special Prize: Best Standout Idea
MG OMD for Age UK
Young TV Planner of the Year
Sophie Gildert, EssenceMediacom UK
Shortlisted
Daniel Trout, Wavemaker UK
Jamie Smith, EssenceMediacom UK
Alex Onslow, OMD UK
Claire Hicks, EssenceMediacom UK
Ilaria Gallo, Starcom
TV Planning Agency of the Year
Wavemaker UK
Shortlisted
OMD UK
EssenceMediacom UK
MG OMD