Twitter improves brand safety parameters as ad revenue craters

New integrations with DoubleVerify and Integral Ad Science — initiated prior to Elon Musk’s takeover — allow brands to monitor the Tweets their ads run adjacent to.

Lynk Lynk
Jan 26, 2023 - 21:04
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Twitter improves brand safety parameters as ad revenue craters

New integrations with DoubleVerify and Integral Ad Science — initiated prior to Elon Musk’s takeover — allow brands to monitor the Tweets their ads run adjacent to.

by Jessica Heygate

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