Watch the newest commercials from Kohl’s, Adidas, Dick’s and more

The latest “Sports change lives” ad from Dick’s Sporting Goods focuses on NFL running back Najee Harris.

Watch the newest commercials from Kohl’s, Adidas, Dick’s and more

Today's TV Ad Highlights

Data provided by iSpot.tv

Play Until They Can't Look Away

Premiered on: Catfish: The TV Show, MTV

Brand Overview for Last 30 Days

Impressions: 129,420,981 (4% of industry)

Est. TV Spend: $684,901 (6% of industry)

Interruption Rate: 3.17%

Attention Index: 86 (14% more interruptions than avg.)

Purpose Unlocks Potential

Premiered on: Get Up, ESPN

Brand Overview for Last 30 Days

Impressions: 1,216,129,443 (68% of industry)

Est. TV Spend: $6,186,016 (77% of industry)

Interruption Rate: 2.38%

Attention Index: 86 (14% more interruptions than avg.)

 Seventh Cup Free

Premiered on: Noticias 29 Dallas, Estrella TV

Brand Overview for Last 30 Days

Impressions: 169,071,519 (18% of industry)

Est. TV Spend: $130,483 (3% of industry)

Interruption Rate: 2.07%

Attention Index: 74 (26% more interruptions than avg.)

 Extra 15% Off

Premiered on: Too Cute!, Animal Planet

Brand Overview for Last 30 Days

Impressions: 3,115,738,160 (23% of industry)

Est. TV Spend: $11,103,222 (24% of industry)

Interruption Rate: 1.40%

Attention Index: 91 (9% more interruptions than avg.)

The Continental

Premiered on: LA Fire & Rescue, NBC

No airings data over the last 30 days; visit iSpot.tv for brand data going forward.

Data provided by iSpot.tv, The New Standard for TV Ad Measurement

TV Impressions - Total TV ad impressions delivered for the brand or spot.
Est. National TV Spend - Amount spent on TV airings for the brand’s spots.
Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%.
Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected.