Watch the newest commercials from Old Spice, Toyota, Ram Trucks and more
Gabrielle Dennis and Deon Cole once again argue about Gabrielle borrowing Deon’s Old Spice—this time at a family reunion.
FrankLin
Today's TV Ad Highlights
Data provided by iSpot.tv
Premiered on: Noticiero Telemundo 52, Telemundo
Brand Overview for Last 30 Days
Impressions: 14,828,501 (7% of industry)
Est. TV Spend: $18,837 (10% of industry)
Interruption Rate: 1.13%
Attention Index: 134 (34% fewer interruptions than avg.)
Premiered on: Keyshawn, JWill and Max, ESPN2
Brand Overview for Last 30 Days
Impressions: 507,942,546 (14% of industry)
Est. TV Spend: $2,133,797 (14% of industry)
Interruption Rate: 1.43%
Attention Index: 95 (5% more interruptions than avg.)
Premiered on: NBA Basketball, ESPN
Brand Overview for Last 30 Days
Impressions: 1,951,164,619 (8% of industry)
Est. TV Spend: $6,933,070 (4% of industry)
Interruption Rate: 2.51%
Attention Index: 101 (1% fewer interruptions than avg.)
Premiered on: Law & Order: Special Victims Unit, USA Network
Brand Overview for Last 30 Days
Impressions: 264,461,541 (7% of industry)
Est. TV Spend: $1,900,480 (7% of industry)
Interruption Rate: 2.97%
Attention Index: 94 (6% more interruptions than avg.)
Premiered on: Ultimate Homes, Destination America
Brand Overview for Last 30 Days
Impressions: 928,792,055 (4% of industry)
Est. TV Spend: $22,170,048 (13% of industry)
Interruption Rate: 3.36%
Attention Index: 97 (3% more interruptions than avg.)
Data provided by iSpot.tv, The New Standard for TV Ad Measurement
TV Impressions - Total TV ad impressions delivered for the brand or spot.
Est. National TV Spend - Amount spent on TV airings for the brand’s spots.
Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%.
Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected.
