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What shifts in the industry mean for this year’s TV upfronts

What shifts in the industry mean for this year’s TV upfronts

RSVP and watch live Ad Age In-Depth: TV Pivot on May 24 and 25.

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How Paramount is using YouTube to promote 'Top Gun: Maverick'

How Paramount is using YouTube to promote 'Top Gun: Maverick'

Paramount is turning to its YouTube channels to get fans excited about its release...

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VMLY&R boosts creative ranks with BBDO Pakistan's Hira Mohibullah

VMLY&R boosts creative ranks with BBDO Pakistan's Hira...

The awarded creative moves to Kansas City to start a new role.

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Connected TV ad spend expected to hit $21.2 billion in 2022, IAB predicts

Connected TV ad spend expected to hit $21.2 billion in...

IAB's survey found 76% of video buyers consider CTV a 'must buy' in their budgets...

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Why L.L. Bean is going dark on social media this month

Why L.L. Bean is going dark on social media this month

L.L. Bean is pausing all social media for the month of May as it urges customers...

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Cannes Lions Festival forms global councils for industry progress

Cannes Lions Festival forms global councils for industry...

Full jury lineup also announced, and it features more marketers than ever.

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Uber hires Johannes Leonardo for its creative account

Uber hires Johannes Leonardo for its creative account

Other agencies believed to be in the pitch include The Community and Mother.

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Ikea’s newest meatballs are for insects

Ikea’s newest meatballs are for insects

An environmental campaign in Denmark turns the iconic item into bug food called...

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Elon Musk's Twitter trolling of McDonald's and Coca-Cola is a warning for brands

Elon Musk's Twitter trolling of McDonald's and Coca-Cola...

Meanwhile, Wendy's and Pizza Hut show how some marketers are trying to catch Musk's...

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NFL Draft—how brands are marketing the arrival of tomorrow’s stars

NFL Draft—how brands are marketing the arrival of tomorrow’s...

Riding high hopes for football, fans and advertisers line up for the NFL's glitzy...