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Hong Kong’s exchange vies to regain top IPO spot,...
The bourse saw a fall of 68% in total proceeds raised last year compared to 2021,...
Hong Kong IPO outlook 2023: back from the brink
An improved macro environment is set to provide a leg up for Hong Kong’s beleaguered...
4A's aims to simplify agency search process, modernize...
President and CEO Marla Kaplowitz said the ANA and 4A’s will hold roundtables with...
Activist advertising—how brands and agencies can work for...
3 ways to create transformative, culturally minded creative.
Why ChatGPT isn’t ready for Super Bowl ads—despite exciting...
This AI bot can come up with creative ideas in seconds to help write commercials,...
Watch Mint Mobile’s ad created with ChatGPT
Brand owner Ryan Reynolds called the script created by the AI-powered text engine...
Sir Mix-A-Lot remixes ‘Baby Got Back’ to hype Chex Mix
The rapper partnered with Chex Mix as bagel chips return to the snack mix
Why NBCU, Fox and other networks are partnering to share...
Netflix, Amazon, Disney and more aren't in the initial group, but are invited to...
Back to the office—6 reasons creatives need to be together...
We shouldn’t risk sacrificing creativity for convenience.
Why Mastercard’s CMO is bullish on Web3
At CES, Raja Rajamannar praised central bank digital currencies, soulbound tokens and...
Doritos Super Bowl commercial to feature mystery celeb,...
Frito-Lay snack brand making 23rd Super Bowl ad appearance.
FanDuel’s Super Bowl plans include a live ad starring Rob...
The sports betting brand details how it is trying to lure subscriptions before the...
PepsiCo to launch new Sprite competitor to target Gen Z
VaynerMedia has brand account for Sierra Mist successor.
Pinterest shows how retail media networks and data clean...
Forget electronics, advertisers want to talk about post-cookie ad targeting and...
Ad business cut 3,500 jobs in December as market goes cold
Ad employment declined in three of the past four months. Overall U.S. employment...
McDonald's rolls out new growth plan—and adds duties for...
The fast-food giant will speed up store openings and consider jobs cuts.
