‘Going purpose’: Patagonia set a precedent, but can others follow suit?

By giving away all future profit to fund anti-climate-change schemes, Patagonia shows that businesses that want to make a difference face structural rather than communications challenges.

JaneWalter JaneWalter
Sep 16, 2022 - 21:04
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‘Going purpose’: Patagonia set a precedent, but can others follow suit?

By giving away all future profit to fund anti-climate-change schemes, Patagonia shows that businesses that want to make a difference face structural rather than communications challenges.

by Imogen Watson

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