Jet2holidays keeps trade call to action at forefront of new ad campaign
Operator also unveils fam trip competition ahead of peaks
JaneWalter
Jet2holidays is encouraging consumers to book through their local independent travel agent in its new national advertising campaign.
The Nothing Beats a Jet2holiday campaign, launched in time for the peak season, will be shown on TV screens across the UK from today (December 23).
Three different adverts have been created to target young couples, couples and families, with each advert showcasing the full holiday journey from stepping on a plane to participating in activities in the destination.
More: Jet2holidays’ Express Transfers service goes live
The adverts will be supported by digital, radio, press and social media content.
Additionally, Jet2holidays is offering agency partners the chance to win a place on a fam trip to the five-star Regnum Carya in Antalya, Turkey in 2023.
Starting from Boxing Day and running throughout January, there are two places available every week. To enter, agents must make a Jet2holidays booking for summer 2023.
Gavin Forth, marketing director of Jet2.com and Jet2holidays, said: “Customers and independent travel agents keep telling us that ‘nothing beats a Jet2holiday’, so we have put that at the heart of this new campaign.
“We are very proud to showcase the VIP experience that customers get to enjoy when travelling with Jet2.com and Jet2holidays whilst putting independent travel agents right at the heart of the campaign once again.”
