Marketings

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TikTok Shares New Insight Into ROI of Short and Long-Term- Ad Campaigns

TikTok Shares New Insight Into ROI of Short and Long-Term-...

The data shows that TikTok can provide positive branding benefits.

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Study Finds the Majority of Community Notes Are Never Displayed on X

Study Finds the Majority of Community Notes Are Never Displayed...

With Meta moving to integrate its own Community Notes the data raises concerns.

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Instagram Tests AI-Based Tasks via DMs

Instagram Tests AI-Based Tasks via DMs

The first step towards AI agents in Meta's apps.

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X Adds New AI Elements to Power Ad Performance

X Adds New AI Elements to Power Ad Performance

Some new AI elements to help you create more resonant X campaigns. 

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Ambition for your people, not just your work. The ultimate leadership trait.

Ambition for your people, not just your work. The ultimate...

Record-breaking calls to Nabs for emotional support, rising reports of workplace...

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Is adland’s view of culture too mainstream?

Is adland’s view of culture too mainstream?

From chasing viral trends to misrepresenting diverse communities, the ad industry's...

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How Steve Jobs’ legacy lives on through Apple’s creative impact

How Steve Jobs’ legacy lives on through Apple’s creative...

On what would have been his 70th birthday, Steve Jobs’ enduring legacy, built on...

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Skoda Elroq ad finds natural inspiration in chipmunks, racoons and hummingbirds

Skoda Elroq ad finds natural inspiration in chipmunks,...

Campaign promoting the Elroq includes 45-second 'hero' film and five 20-second executions.

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RAF rolls out reservists recruitment campaign urging people to 'find their force'

RAF rolls out reservists recruitment campaign urging people...

The campaign was created by House 337.

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Why Top Performing Teams Use AI Workflow Automation and How You Can Do the Same

Why Top Performing Teams Use AI Workflow Automation and...

“If you build it, they will come” worked well in "Field of Dreams.” But, like a...