Marketings

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L’Oréal Digital Marketing Strategy: How Gen AI and AR Personalize Beauty

L’Oréal Digital Marketing Strategy: How Gen AI and AR Personalize...

L’Oréal digital marketing strategy is one of those interesting brands that marketers...

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2026 Planning: The AI Dilemma

2026 Planning: The AI Dilemma

Do you need to be using AI in 2026?

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TikTok Launches New Resources for Sports Organizations

TikTok Launches New Resources for Sports Organizations

TikTok's looking to make sports a bigger focus in 2026.

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Meta Acquires AI Chatbot Company Manus

Meta Acquires AI Chatbot Company Manus

Meta continues to build out its AI development team.

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Instagram Chief Outlines the Challenges of AI Content

Instagram Chief Outlines the Challenges of AI Content

IG chief Adam Mosseri says that AI tool are getting so good that creators need to...

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Weetabix appoints Mother London after split with BBH

Weetabix appoints Mother London after split with BBH

Agency appointed without a pitch.

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How to Position Yourself as a Video Influencer People Will Love

How to Position Yourself as a Video Influencer People Will...

Do you feel like your marketing efforts are failing to authentically connect with...

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TBWA\London’s Larissa Vince and Andy Jex exit following Adam & Eve/DDB merger

TBWA\London’s Larissa Vince and Andy Jex exit following...

CEO and CCO led the shop to its most successful year of growth in 2024.

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AI search strategy: A guide for modern marketing teams

AI search strategy: A guide for modern marketing teams

Search no longer rewards keywords alone — it rewards clarity. Large language models...

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Entity-based SEO: An explainer for SEOs and content marketers

Entity-based SEO: An explainer for SEOs and content marketers

Entity-based SEO is a content optimization strategy built around concepts, relationships,...