Marketings

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Almost half of marketers plan creative or media agency review in next 12 months

Almost half of marketers plan creative or media agency...

Creative agencies are most likely to be reviewed in the next year.

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Trump won with ‘newstalgia’ and you can, too

Trump won with ‘newstalgia’ and you can, too

Brands can blend past and present, to remind of happier times and reassure that...

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Outvertising Live: how to make queer work that works

Outvertising Live: how to make queer work that works

Campaign reports on the key points from Outvertising Live 2024.

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TV ads are for life, not just for Christmas

TV ads are for life, not just for Christmas

Christmas TV ads continue to captivate audiences and dominate the creative spotlight.

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Black Friday Marketing Strategy: Inspiring Ideas, Campaigns and Best Practises

Black Friday Marketing Strategy: Inspiring Ideas, Campaigns...

As the holiday shopping season approaches, Black Friday is poised to be again a...

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B2B Newsletter Marketing: How It Differs From Email Promotions & What Brands Can Learn from Independent Producers

B2B Newsletter Marketing: How It Differs From Email Promotions...

If you’re like me, you only open a small fraction of the (dozens? hundreds?) email...

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How Content Audits Help The HubSpot Blog Age Backwards — A Peek Into Our Process

How Content Audits Help The HubSpot Blog Age Backwards...

In 2023, my team and I began working on perhaps one of the most ambitious content...

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Holiday Marketing: 27 Steps, Tips, & Examples to Get Your Brand in the Spirit

Holiday Marketing: 27 Steps, Tips, & Examples to Get Your...

You know how I know I’m in the right field? While most people are excited about...

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Is Threads Really Scared of Bluesky?

Is Threads Really Scared of Bluesky?

Bluesky is on the rise, but is Meta really worried about it?

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Threads Announced Updates to Search, Video Viewing and Trends

Threads Announced Updates to Search, Video Viewing and...

Threads continues to roll out updates leading into the holidays.