Marketings

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World Wildlife Fund spotlights global climate records in Olympics campaign

World Wildlife Fund spotlights global climate records in...

The 60-second spot contrasts the reality that as athletes shatter records at the...

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Getting Your Team Quickly to Embrace AI

Getting Your Team Quickly to Embrace AI

Are your staff or colleagues resistant to using AI in their work? Wondering how...

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8 Copywriting Hacks Backed By Science

8 Copywriting Hacks Backed By Science

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the...

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Substack Is The New Branding Frontier for Founder-Influencers. Is It Working?

Substack Is The New Branding Frontier for Founder-Influencers....

Welcome to Trends, a weekly newsletter with the zestiest business trends and actionable...

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X Continues To Highlight Misleading Stats About Its Performance

X Continues To Highlight Misleading Stats About Its Performance

The platform hasn’t added any daily active users since November 2022, although it...

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Snapchat+ Reaches 11M Paying Subscribers

Snapchat+ Reaches 11M Paying Subscribers

Among the latest wave of paid subscription features from social media platforms, Snapchat+...

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Meta Explores Celebrity-Voiced AI Chatbots

Meta Explores Celebrity-Voiced AI Chatbots

The company’s celebrity-faced bots didn’t work, but maybe this will be different?

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The Psychology of Sharing: Emotions Content Must Evoke To Go Viral [Infographic]

The Psychology of Sharing: Emotions Content Must Evoke...

Viral content often evokes a specific emotion like joy, anticipation or fear, per...

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Assessing the Electricity Requirements of AI Development [Infographic]

Assessing the Electricity Requirements of AI Development...

Microsoft's use of electricity has doubled since embarking on its AI push, per Visual...

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Suzuki owners keep new Swift undercover in first TMW campaign

Suzuki owners keep new Swift undercover in first TMW campaign

It's the first ad by TMW since the agency was appointed by Suzuki earlier this year.