Marketings

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Origin introduces demographic filtering and incremental reach reporting in Beta trial phase

Origin introduces demographic filtering and incremental...

It will be available to the general market at the end of Q2 this year.

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More than a pint: how Guinness outgrew St Patrick’s Day

More than a pint: how Guinness outgrew St Patrick’s Day

Once seen as an old man’s drink, Guinness has reinvented itself.

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Greater Anglia ad embraces the unpredictability of life to promote flexible tickets

Greater Anglia ad embraces the unpredictability of life...

The campaign was created by Atomic London.

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Omnicom and IPG shareholders approve takeover in key ‘milestone’

Omnicom and IPG shareholders approve takeover in key ‘milestone’

US-based Omnicom still requires consent of regulators in 17 markets to acquire IPG.

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Walkers launches campaign to tease collaboration with Heinz

Walkers launches campaign to tease collaboration with Heinz

The campaign was made by VCCP.

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How to Create Inclusive Case Studies That Convert, According to an Inclusive Marketing Consultant

How to Create Inclusive Case Studies That Convert, According...

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the...

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13 YouTube Description Templates That Have Helped Our Videos Go Viral [+ Examples]

13 YouTube Description Templates That Have Helped Our Videos...

With 2.5 billion active users, YouTube is an undeniably important channel for your...

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LinkedIn Shares Insights Into AI Adoption Among B2B Marketers

LinkedIn Shares Insights Into AI Adoption Among B2B Marketers

New data on the adoption of AI tools among B2B marketers.

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Reddit Will Enable Users To Block Ads From Specific Advertisers

Reddit Will Enable Users To Block Ads From Specific Advertisers

Users will be able to hide ads from chosen advertisers for one year at a time.

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YouTube Highlights the Brand Promotion Benefits of Shorts

YouTube Highlights the Brand Promotion Benefits of Shorts

Some handy, data-backed pointers on the value of Shorts for brand promotion.