Marketings

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Super Bowl 2023: Brands largely stick to playbook but innovation shines

Super Bowl 2023: Brands largely stick to playbook but innovation...

The mega-budget, all-American adstravaganza hit airwaves and screens last night...

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Dream Games unveils first work by House 337

Dream Games unveils first work by House 337

House 337 won the global creative account in December 2022.

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KFC Delivery signs sponsor deal with Sky Sports

KFC Delivery signs sponsor deal with Sky Sports

The tie-up builds on KFC Delivery’s broadcast coverage sponsorship of the Fifa World...

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Radio reports highest-ever recorded revenue as brands raise audio adspend

Radio reports highest-ever recorded revenue as brands raise...

Multiple brands increased their investment in radio in 2022.

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Wavemaker out of race to retain Netflix media account

Wavemaker out of race to retain Netflix media account

The incumbent has not progressed to the final round of the streamer’s media review.

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The Complete Guide to Outsourcing eCommerce Marketing

The Complete Guide to Outsourcing eCommerce Marketing

Running an eCommerce business comes with an array of challenges — dealing with recessions,...

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Are Brands Investing in Social Media Communities in 2023? We Asked 1,200+ Marketers

Are Brands Investing in Social Media Communities in 2023?...

The ultimate goal of social media marketing is to generate revenue, and a crucial...

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How Marketers Collaborate Effectively Across Departments [According to HubSpot Marketing Leaders]

How Marketers Collaborate Effectively Across Departments...

86% of business leaders blame a lack of collaboration as the top reason for workplace...

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What Marketers Need to Know About ChatGPT, Google's Bard, and Microsoft's Bing Chatbot

What Marketers Need to Know About ChatGPT, Google's Bard,...

On November 30, 2022, OpenAI launched a conversational AI service called ChatGPT.

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Fiat UK spotlights partnership with Aids charity (Red)

Fiat UK spotlights partnership with Aids charity (Red)

The campaign was created by Saatchi & Saatchi London.