Royal Caribbean enhances travel agent app

Royal Caribbean International is enhancing its travel agent app in the UK and Ireland over two phases.

The newly-named app – Club Royal Plus – will initially give members exclusive news, notifications, and the opportunity to claim rewards in return for bookings. Members will be able to access the app using facial recognition software.

Agents can earn up to £15 each time they log a booking through Club Royal Plus. The money is transferred to their personalised digital Mastercard, which can be linked to Apple Pay or Google Pay.

The second phase will see the launch of “short and engaging” training modules in the app’s knowledge hub, the line said.

Agents can advance through membership tiers to increase benefits, including unlocking prize ballots and incentives.

Stuart Byron, Royal Caribbean sales director for the UK, Ireland and Spain, said: “We know how hard our travel agents work, and we want to make their job easier with the launch of Club Royal Plus.

“The new, innovative app gives agents everything they need to succeed in selling Royal Caribbean cruises both conveniently and efficiently – as well as a smart way to access their rewards.”

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