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The Click Economy Is Over: How AI Search Is Forcing Publishers To Rethink Revenue via @sejournal, @MattGSouthern

The Click Economy Is Over: How AI Search Is Forcing Publishers...

Publishers navigating the collapse of the search-to-traffic model need clarity on...

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How To Track User Journey In GA4 To Make SEO Wins More Visible via @sejournal, @bngsrc

How To Track User Journey In GA4 To Make SEO Wins More...

User-behavior insights from GA4 help prioritize the improvements that drive measurable...

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Why Google’s Spam Problem Is Getting Worse

Why Google’s Spam Problem Is Getting Worse

Why Google’s focus on AI products is weakening traditional spam enforcement and...

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How to Build an AI-Ready SEO Team: A Complete Guide

How to Build an AI-Ready SEO Team: A Complete Guide

Modern SEO teams aren’t just optimizing for rankings in traditional search anymore....

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When To Say No To PMax: Strategic Use Cases For Standard Shopping Campaigns

When To Say No To PMax: Strategic Use Cases For Standard...

Standard Shopping gives marketers dependable control and clear intent signals when...

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PPC Pulse: Google Data Manager API, YouTube Shorts, LinkedIn Reserved Ads via @sejournal, @brookeosmundson

PPC Pulse: Google Data Manager API, YouTube Shorts, LinkedIn...

This week’s PPC Pulse covers Google’s Data Manager API, new YouTube Shorts features,...

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SEO Pulse: December Core Update, Preferred Sources & Social Data via @sejournal, @MattGSouthern

SEO Pulse: December Core Update, Preferred Sources & Social...

Google's December 2025 core update leads this week's SEO Pulse, alongside Preferred...

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How People Use Copilot Depends On Device, Microsoft Says via @sejournal, @MattGSouthern

How People Use Copilot Depends On Device, Microsoft Says...

Microsoft analyzed 37.5 million Copilot chats and found differences in how people...

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7 Ecommerce Blog Examples + What You Can Learn From Them

7 Ecommerce Blog Examples + What You Can Learn From Them

In the good ol’ days of blogging, traffic was the main goal, and it was relatively...

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7 Ecommerce Blog Examples + What You Can Learn From Them

7 Ecommerce Blog Examples + What You Can Learn From Them

In the good ol’ days of blogging, traffic was the main goal, and it was relatively...