Seo
9 Marketing Trends I’m Seeing Firsthand in 2026 (With Data)
Even my own role has changed radically. As Director of Content Marketing at Ahrefs,...
Schema, LLMs & The Low Bar For ‘Evidence’ In GEO
Should you use schema for AI search visibility? Yes, but not for the reasons most...
Why GSC Impressions Are Up But Traffic Is Falling: 4 Things...
Rising impressions with falling traffic often stems from SERP changes, AI features,...
Google Says Markdown For AI SEO Strips Away The Parts That...
Google says that markdown solves one problem while potentially creating others for...
97% Of LLMS.txt Files Got No Requests, Ahrefs Data Shows...
Ahrefs analyzed 137K domains and found 97% of llms.txt files received zero requests....
How To Build an AI Trust Signal Strategy That Doubles as...
This post was sponsored by Reviewly.ai. The opinions expressed in this article are...
ChatGPT Opens Ads for All: How to React to This Shift
For the past several months, advertising on ChatGPT meant getting an invitation....
Microsoft Advertising Launches Product Explorer via @sejournal,...
Microsoft Advertising launches Product Explorer, a new Merchant Center tool that...
Google Ads Bidding Changes: What PPC Managers Need To Know...
Google Ads expands Smart Bidding Exploration, launches Promotion mode beta, and...
Google’s Mueller Says llms.txt Can’t Help LLMs Differentiate...
Mueller argues LLM systems can't use llms.txt to differentiate between websites...