STR: June U.S. Hotel Occupancy Down, Corp. Travel 'Weak'
U.S. hotel occupancy in June declined year over year for the fourth straight month, according to hotel analytics firm STR, which separately noted the "weak state" of business travel throughout June and the beginning of July.
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U.S. hotel occupancy in June declined year over year for the fourth straight month, according to hotel analytics firm STR, which separately noted the "weak state" of business travel throughout June and the beginning of July.
U.S. occupancy in June declined 1.7 percent year over year to 68.5 percent, according to STR, while the U.S. average daily hotel rate increased 0.4 percent to $162.51 and U.S. revenue per available room decreased 1.2 percent to $111.32.
STR in a recent research note highlighted year-over-year declines in weekly U.S. RevPAR in the Monday-through-Wednesday timeframe, a traditional window in which business travel leads, in June and through July 12. Only in the week ending June 21 did that measure increase during that time, according to STR.
"In simple terms, weekdays and the weekend serve as a proxy for business and leisure travel trends, respectively," according to STR. "Since Memorial Day, with one exception, weekdays have consistently underperformed relative to weekends, indicating a continued weak business travel environment."
STR said its top 25 markets "showed higher occupancy and ADR than all other markets."
As it did in April and May, New York City registered the highest June occupancy rate among STR's top 25 U.S. cities at 88.5 percent, up 0.9 percent year over year. New Orleans for the second straight month posted the lowest June occupancy rate at 53.8 percent, followed by Phoenix at 59.5 percent.
