TikTok Live adds AI-generated intros

TikTok has launched a new artificial intelligence-powered introduction tool within the TikTok Live composer, which will generate a summary of the live host and the focus of their broadcast, which they can then share with viewers.

As shown in this sequence, shared on Threads by app researcher Radu Oncescu, live creators on TikTok can tap a button to generate an audience intro summary, which will provide additional context for viewers.

Which could be helpful, having easy access to a description that’s specifically aligned with live streams. But then again, based on the example above, it’s not entirely clear how accurate that description will be, nor how the AI-powered process generates these descriptions.

Really, it feels like another AI tool that doesn’t help much, doesn’t move the needle in a significant way and isn’t really a good use of the water and power resources required to power such options.

Increasingly, social platforms and AI providers are trying to find new ways to use the tech to enhance the user experience. But for a technology that’s being touted as the next major evolution in human history, actual use cases for such should probably be more evident.

It doesn’t seem like a great endorsement of the unending power and utility of the latest AI tools that apps are using it to replace processes that really aren’t that difficult for regular users. In fact, in some cases, the tasks that they’re looking to replace are some of the more enjoyable parts of the human experience.

Creating things is a joy, an expression of the human spirit. We don’t need AI to replace that. Choosing what to eat, where to travel, communicating with kids: None of these things require AI intervention.

Yet, more features are being pushed out, prompting users to automate basic tasks, which won’t save them a lot of time and are unlikely to improve their experience.

Writing a social media bio is about sharing something personal, and while there is a use case for creating a more compelling bio to lure more viewers in, surely this is not a necessary AI addition.

There are practical, valuable use cases for AI, with more and more being discovered every day. But things like this seem more confusing than beneficial.