Virgin hires former AKQA exec Sam Kelly as Claire Hilton steps down

Kelly will join as Virgin's first chief experience officer while chief brand and marketing officer Hilton will move into 'advisory career'.

BigThink BigThink
Aug 1, 2025 - 10:51
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Virgin hires former AKQA exec Sam Kelly as Claire Hilton steps down

Kelly will join as Virgin's first chief experience officer while chief brand and marketing officer Hilton will move into 'advisory career'.

by Lucy Shelley

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