Watch the newest commercials from Kroger, Arby’s, Kohl’s and more

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Watch the newest commercials from Kroger, Arby’s, Kohl’s and more

Today's TV Ad Highlights

Data provided by iSpot.tv

 Apple Cinnamon Medley

Premiered on: SpongeBob SquarePants, Nick

Brand Overview for Last 30 Days

Impressions: 35,861,199 (<1% of industry)

Est. TV Spend: $173,081 (1% of industry)

Interruption Rate: 1.23%

Attention Index: 106 (6% fewer interruptions than avg.)

Airport Security

Premiered on: Hoarding: Buried Alive, TLC

Brand Overview for Last 30 Days

Impressions: 1,982,516,537 (59% of industry)

Est. TV Spend: $6,707,981 (42% of industry)

Interruption Rate: 1.19%

Attention Index: 99 (1% more interruptions than avg.)

Win Big Savings

Premiered on: black-ish, CW

Brand Overview for Last 30 Days

Impressions: 160,476,211 (19% of industry)

Est. TV Spend: $175,448 (8% of industry)

Interruption Rate: 1.29%

Attention Index: 105 (5% fewer interruptions than avg.)

Everyday Value

Premiered on: NFL Football, NFL Network

Brand Overview for Last 30 Days

Impressions: 2,738,233,594 (9% of industry)

Est. TV Spend: $9,481,358 (8% of industry)

Interruption Rate: 1.60%

Attention Index: 96 (4% more interruptions than avg.)

 Sonoma and Levi's

Premiered on: Blue Bloods, ION

Brand Overview for Last 30 Days

Impressions: 3,837,518,876 (26% of industry)

Est. TV Spend: $15,812,843 (25% of industry)

Interruption Rate: 1.21%

Attention Index: 92 (8% more interruptions than avg.)

Data provided by iSpot.tv, The New Standard for TV Ad Measurement

TV Impressions - Total TV ad impressions delivered for the brand or spot.
Est. National TV Spend - Amount spent on TV airings for the brand’s spots.
Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%.
Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected.